Slump Hasn’t Curbed ‘House Lust’
February 16, 2008
In, "House Lust: America’s Obsession With Our Homes," (Currency, $24.95) "Newsweek" reporter Daniel McGinn posits that despite the slump, Americans are still obsessed with real estate. The suburban Boston resident, who freely confesses his own struggles with house lust, explores seven facets of the vice in his book. For research, he spent the night in a model home, attended real estate investment seminars and, in one tedious weekend, obtained his own real estate license.
This "USA Today" review of McGinn’s new book offers some welcome news—even in a housing downturn, consumers remain committed to achieving the American dream. The book lays out what drives consumers to pine for ever bigger, better homes. It also contains valuable information for converting a fence sitter into a client.
source: C.A.R.
Posted in Lending, Real Estate, Things of Interest
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